The Neophyte Webmasters' Guide to TRAFFIC
- by Jo Hawke, AEBN.com
Traffic: 1. [noun] Social or verbal interchange (usually followed by `with') 2. [n] Buying and selling; especially illicit trade 3. [n] Pedestrians or vehicles or messages coming and going in a particular locality - such as a website. 4. [n] the people who visit your website site. 5. [n] 'Net Surfers.
TGP / MGP Free Content - Run Amuck?
Thumbnail Gallery Post (TGP) and Movie Gallery Post (MGP) are the traffic kings. They were invented just shortly after the invention of 'dirt' and have been maturing nicely ever since.
The days of the picture-post are gone for the most part. The free sites are still around, but they take a fairly substantial amount of time to build. AVS sites (Age Verification or adult age check systems) are also going the way of the dinosaur. Once the dust settles, what remains will be the TGPs and MGPs. They're fast and easy to build, and have a theme that surfers understand - FREE.
What is a TGP/MGP?
TGP and MGP are very similar, and are becoming in some circles rather interchangeable. TGPs came first, with a simple idea of a link site that points directly to a page full of thumbnails. Think of it as a traditional link site that instead of pointing to the warning page of a free site, skips straight to the content. No full page ad to say 'no thanks' to, no clever text links that confuse the surfer into skipping right past the free site gallery - just dead on into the naked people page.
MGPs are a broadband hybrid of TGPs. They have the same layout as their older brothers, but their content is primarily movies. Most TGPs and MGPs are (depending on your perspective) TGPs with movies, or MGPs with thumbs.
The idea is to give the surfer all they want for nothing, and with surfers being the sex starved creeps they are, they always seem to be wanting more.
What is TGP/MGP Traffic Like?
What is TGP/MGP traffic like, you ask? Hmm... Think: United States Depression era line for government cheese. Kid in a candy store... Crack whore left guarding the stash... You get the idea. Surfers bombard TGP/MGP sites in a feeding frenzy and gobble up every new gallery posted. They smack your servers around like a rag doll wanting all the free EROTIC CONTENT they can possible inhale.
Intelligent surfers don't ever, Ever -- NEED to pay to get their fix. They know how to find the good stuff for free. Day in and day out these cheap bastards scour the sites looking for pictures that remind them of their high school sweetheart or that nasty old guidance counselor that used to smack them with a ruler 'til they liked it. Whatever their taste, they will find a belly full of free content on these sites. These smart surfers are automatically chunked in the crap-traffic pile, because they are the enemy of the member sites.
Free Content Makes Money.
As a general rule... Here comes the killer part that lots of adult webmasters have
figured out over the years... Teasing the newbie surfers with a little content and the promise of a lot more has always worked. Originally the idea of giving them a ton of content and then expecting them to buy anything seemed a bit crazy.
In the beginning only limited tests could be done by any one person or company to see if this crap-traffic was actually worth the time it took to acquire it. Webmasters who have been around for a few years will probably remember the first time they submitted a gallery to the likes of TheHun.net and paid for the bandwidth.
Odds are pretty good that if you did a short test back then, you would have lost money instead of made money. However, running the same test for a month was an utterly different story. Most people didn't care much for the idea of taking it on the chin for weeks at a
time, not knowing if they would ever make the money back.
The shocking reality to some is that TGP/MGP sites make a freaking killing! Sure the bandwidth
numbers are high, but these are not the days of paying $9.00 per gig. Bandwidth is cheap these days, so "stupid bandwidth volume" does Not equal "stupid bandwidth invoice."
In the past the guys running the sites would make a nice chunk of change and avoid the bandwidth headaches because they didn't serve up the graphics. The gallery listings were spread out across the hundreds of people who submitted galleries, and everyone would have good days and bad days depending on the taste of the surfers and the content they ran with. Today, companies host their own pre-built galleries, attempting to get ALL the traffic - or at least a lion's share of the traffic from these sources - because at the end of the day it makes money.
Who Should Use a TGP/MGP?
If you're an adult Webmaster these days, you need to be using TGP/MGP sites to make money. Run your own, or just submit galleries, but you gotta get into the mix or you are missing the Money Train.
It has never been easier to get involved in the adult industry, with hosted galleries being built by sponsors every day. If you can fill out a submit form, then you can be an adult Webmaster. Good or bad, this is what the industry has become for a great many webmasters. Yes, credit card processing is putting the "Fear of God" into a lot of companies, but when it is all said and done, there will always be someone you can send your traffic to.
When Not to Use TGP/MGP...
Used to be, you could shy away from the free content realm of TGP and MGP. Those days are gone. If you're not using these sites - you're Mad! Everyone needs to use this source of traffic.
Strike it Rich.
You don't really need to know how to build a Web site to make money in the adult online e-commerce arena. Forget about clever ways of getting surfers to click on a link. Use hosted galleries, and bang away on every submit form you can find. You'll never have a bandwidth bill that makes you cry in a corner.
Congratulations, you can pay that damn student loan off now!
Jo Hawke is the copy editor and publicist of AEBN, Inc. Adult Entertainment Broadcasting Network (www.aebn.com), is the original Pay-Per-View provider on the Internet. They were the first content provider to offer full-length, adult videos in a Pay-Per-Minute format. AEBN has gathered over 18,000 top-quality videos representing over 800 studios - literally the largest and broadest selection of adult videos available from one provider. Plus, Free-hosted galleries. You can contact Jo direct via publicity@aebn.net
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